SPARRING Service for early-stage projects and ideas
Most good ideas start with a spark. A gut feeling that this could actually be something great if only you could ensure everyone understands you correctly.
And that’s where we can help. We’ve got a proven track record of translating human ideas to actionable IT specs.
Are you at That awkward phase Between an idea and a plan?
Decades in the digital industry have shown us countless great ideas get derailed and projects land “not quite there” because what was asked for and what was expected did not line up. Translating ideas into actionable web specs is a skill that takes many years to master.
Whether you’re launching a digital service, improving your ecommerce flow, or tackling a complex business challenge, our sparring support is designed to get you moving — confidently, and with a real strategy behind you.
Let’s be clear. Our goal is to protect your business — from expensive functionalities, overcomplicated tech, fixes for problems that do not exist… and yes, sometimes even from your own enthusiasm (we say it with love).
we’ll be Your in-house digital BI-strategy team
We’ll be your inside man, advocating for your business interests. Asking tough questions, connecting dots, creating overviews and making sure you’ll have everything you need before you head into battle. We’ll be your in-house experts, and we’ll take some hits for you in the process.
SPARring for early stage projects and ideas
Our Strategic Planning and Approach Refinement service (or sparring for short) helps you shape early-stage ideas into clear, actionable plans — and often, into real-world deliverables like project specifications, service overviews, or tactical roadmaps.
a tangible starting point
Whether you’re launching a digital service, improving your ecommerce flow, or tackling a complex business challenge, SPAR is designed to get you moving — confidently, and with a real strategy behind you.
Who is it for?
The sparring service is perfect for anyone who has an idea — or a strong feeling that something needs to be done — but isn’t sure what exactly should be done next.
It’s meant for those times when you really wish you had your very own specialist in your pocket. A knowledgeable and experienced friend who’s got your back. Who’ll jump into the trenches with you with you, and help sort it all out without worrying about popularity contests.
THE benefit
When you approach an agency or a developer, you’re usually expected to come with a definitive scope and some guarantees. A list of specs, at the very minimum.
The better the definition, the less likely you are to end up overpaying, overcomplicating or (more commonly than you’d think!) solving a problem that does not need solving.
We can help you fill the gap between your ideas and the information that lands on paper.
our role
Speaking business IT is a skill, and we’re pretty fluent.
We’ll take the role of your right-hand-man, help you hold the course and translate your ideas into something that makes sense for business stakeholders as well as technical teams.
This means fewer surprises, better alignment, reliable resource management and faster results. Not to mention: waaaay less stress!
So… how does it work?
Every SPAR project starts with a conversation.
We’ll ask questions, challenge your thinking, and help you get to the core of what matters. Together, we’ll define the problem, explore possible approaches, and break the work into manageable steps.
For some clients, that initial discussion is enough to send them back to the drawing board with a clearer, sharper plan. For others, it’s just the beginning — and we continue working together to create the documents, plans, and materials that bring the project to life.
POTENTIAL DELIVERABLES
Besides the main goals of achieving alignment and mission clarity, sparring often leads to enhanced real world outputs. Documents you can hold, share and use for benchmarking; apply for funding; order services.
- Web Specification Documentation
- Project/Service Overview
- Design brief
- User Journeys
- An audit (accessibility, usability etc)
- Sales or pitch deck
OUR MOST COMMON SCENARIO
A Client approaches us stating they “may need” to build a completely new website. We quickly discover there is a lack of consensus there, so we organise a 3 hour brainstorming workshop with Client’s C-level/management. As a result we discover the main perceived pain point can be easily solved with additional web functionality; and deeper problems sit at their internal sales funnel.
The Client then asks us to document the required functionality, and invites us to another brainstorming meeting (now with their sales team) to hone in on the sales blockers.
How much does it cost?
It’s flexible, and charged simply by the hour.
For broader troubleshooting, we recommend involving 2-3 of our senior experts with different skillsets. For specific questions (i.e. design improvements to shopping cart) one may be enough.
The easiest way to get started is to tell us what you’d like to achieve as a result of sparring – and we can recommend the best course of action. And yes, you can ALWAYS scale it up or down, according to your needs!
GET IN TOUCH
Don’t hesitate to poke us (or any of us directly, i.e. via LinkedIn) if what you know you need something but you’re not sure what it is just yet!
- Strategic Planning
- Professional Documentation
- Actionable Insights
- Resource Alignment
- Development Connections
